During this first week, we gained a lot of
knowledge about C.P. Intertrade Co., Ltd, their Corporate Social Responsibility
Programs and learned how rice is connected to Thai Culture. Hence, on Saturday we stayed in the hotel to
review the information provided and to do more research for our case study.
Maira Zamir and Samantha Yellen |
Reflecting of what we have learned so far, I
personally found very interesting to see how the government is working with the
agricultural sector and exports corporation for the developing a strategy that
will ensure the sustainability and the quality as the recognition of Thai Jasmine
Rice.
To ensure quality, Thailand Government have
issued regulations that established standards and inspection procedures for the
different varieties of jasmine rice or “Thai Hom Mali Rice”, a specific term
that can be used only for rice grown in Thailand.
First meeting with Mr. Paradon Munro, General Manager of C.P. Intertrade Co., Ltd. while still at Cornell University |
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